WEBSITE
CUSTOMIZATION

For when you want the look, but done for you.

Overhaul is my 3-week brand, portfolio and website intensive. You hand it over. I hand it back finished.

apply here

Two clients a month. From $4,250.

when a template isn't the answer

A template solves the website. It doesn't decide which images make the cut, what your brand should feel like, or why the clients you want keep booking someone else. Overhaul does all of it, in three weeks, with me making the calls.

Brand, portfolio and site. Handled.

What's Involved:

A brand audit and vision call to start
Color palette, logo and typography
A brand aesthetic guide you keep

The brand:

Image curation, so only your strongest work survives the edit
An image vault, organized and ready to use
A full website build and customization in Showit
Referrals to my copywriter and SEO people if you need them

The work:

Overhaul is brand direction, not full brand identity from scratch. Come with a sense of your style and where you're headed, and I'll sharpen it into something clients recognize.

THREE WEEKS.

FROM START TO LAUNCH

Audit + direction.

We start with prep work and a brand audit call. I look at where you are, where you want to be, and what's standing between the two.

Build.

Brand development, image curation, then the site itself in Showit. You're not left guessing; I'm reachable by text the whole way through.

SIGN OFF.

You see everything and approve it before it goes live. Then it launches, and it looks like the version of your business you've been describing for years.

THE PROCESS

WHAT TENDS TO HAPPEN

AFTER

For Morgan: $3K above her average package — her first booking after her Overhaul.

For Katie: Six figures in her first full year — a wedding planner whose couples now come from Manhattan, Boston and LA.